by Jonathan Edwards | Dec 22, 2025 | Brand & Design, Marketing
When a well-known logo changes, opinions come quickly and loudly. The recent Brisbane Broncos and BSP Bank logo refreshes are perfect examples. Some people love it. Others feel disappointed. Many are still trying to work out why the change was needed at all. From a...
by Jonathan Edwards | Dec 18, 2025 | Brand & Design, Marketing
A logo, whilst important, isn’t your brand. A logo is important, of course. It is often the first thing people recognise. It sits on your uniforms, signage, website, documents, email signatures and the front of your building. But on its own, it is not enough to keep...
by Jonathan Edwards | Oct 29, 2025 | Marketing, Printing
We all know that first impressions count, especially in business. Before you have even said a word, your branding does the talking. The quality of your business card says a lot about who you are, what you stand for, and how seriously you take your business. And when...
by Jonathan Edwards | Oct 16, 2025 | CSR
At Brand Hero PNG, our purpose has always gone beyond design and print. We believe that good business should make a positive difference. Two of our most meaningful community initiatives, Toys for Joy and Words for Wantoks, are how we bring that belief to life. This...
by Jonathan Edwards | Oct 16, 2025 | Marketing, Websites
Here’s the real secret to turning visitors into customers Let’s be honest… your website probably talks about you. A lot.Your services. Your history. Your achievements. But here’s the truth: visitors do not come to your website to learn about you, they come to...
